RileyRaven
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Style Birmingham

Services: Print, Digital, Photography, Film

The Challenge

The Challenge

For 10 years Style Birmingham has continued to grow and develop as one of Birmingham’s leading editorial platforms. Keen to instil longevity, the challenge was to ensure that the brand continued to develop and hold its reputation whilst expanding its reach through new technology.

The Reinvention

The Reinvention

We took Style back to the drawing board to introduce a refreshed brand identity and content ethos. A new print magazine was introduced alongside multiple digital platforms showcasing a wide variety of bespoke content created by us, keeping both readers and advertisers engaged. 

Instilled in the brand is an ethos of invent and reinvent. Since relaunching in early 2015 we have helped Style launch a number of new ideas including two new websites, a tablet magazine and an additional supplementary magazine - Man by Style Birmingham.

The Outcome

The Outcome

A new multi-platform editorial focus has allowed Style to evolve into a local brand that rivals national competitors in the region. A seasonal print magazine accompanies stylebham.com, the brands editorial focused digital hub, recently redesigned to cater for a growing audience of content hungry readers - allowing for 24/7 exposure.

Style is no longer a just magazine, it has become, and continues to be a multi-platform media brand. 

Issue 48 film

Go behind the scenes at the Issue 48 cover shoot! This video was produced by our in-house creative team as a way to promote the spring 2016 issue of Style Birmingham Magazine.